Archive for the ‘News’ Category
Friday, December 10th, 2010
The economy may be improving ever so slightly in the eyes of a few, but an on-going caution among advertisers will result in continued transition of dollars to online advertising. EMarketer projects 10.5% growth in online ad spending in the United States next year, after which the double-digit growth annually through 2014, when spending will [...]
Tags:emarketer, interactive marketing, search marketing
Posted in Interactive Marketing, News, Search Engine Marketing | Comments Closed
Saturday, October 23rd, 2010
———– Google Places With a few tweaks and an interface change, Google has placed location and location-based search front-and-center in its search engine. The big change, announced recently on Google’s Blog, is that Google (Google) has moved the user location setting to the left-hand panel of the search engine results page. This feature automatically detects [...]
Tags:bay e-solutions, bay e-solutions & technology, google places, google tags, interactive marketing, search engine optimzation
Posted in Interactive Marketing, News, Search Engine Marketing, Search Engine Optimization | 1 Comment »
Saturday, October 23rd, 2010
The following is a recent commentary by Thomas Harpointner the CEO of AIS Media, Inc. (www.aismedia.com), an Atlanta-based, award-winning interactive marketing agency that was published in the Atlanta Journal-Constitution . He provides insight into the direction and opportunities that lie ahead for businesses on-line advertising. Direct Mail, Other Selling Channels Are Giving Way To High-Tech [...]
Tags:interactive marketing, search engine marketing
Posted in Interactive Marketing, News, Search Engine Marketing | Comments Closed
Saturday, October 23rd, 2010
About a quarter of small businesses now marketing via social media After climbing steeply, according to research from Network Solutions and the Center for Excellence in Service at the University of Maryland’s Robert H. Smith School of Business, small-business adoption of social media marketing has plateaued at 24%. The study of US small business found [...]
Tags:emarketer, social media
Posted in Facebook, Interactive Marketing, News, Social Media Marketing, Twitter | 1 Comment »
Friday, September 24th, 2010
Research conducted by Exact Target and discussed last week by eMarketer revealed that Twitter follower have a greater propensity to make a purchase than Facebook fans. The data showed that the Twitter followers (37%) were more than twice as likely to make a purchase from a brand they follow than Facebook fans (17%). To take [...]
Tags:facebook, social media, twitter
Posted in Facebook, Interactive Marketing, News, Social Media Marketing, Twitter | Comments Closed
Sunday, September 19th, 2010
Google Instant generates a buzz The roll out of Google Instant earlier this month returns search results as terms are keyed in. The blogosphere has been quite active over this latest change in search. There is concern over the impact this has on search optimization that has been done on sites. Questions that you need [...]
Tags:Google, Instant Search, SEO
Posted in News, Search Engine Optimization | Comments Closed
Wednesday, August 4th, 2010
Find out how interactive marketing helped Damati Motorsports increase awareness of driver Matt Bell.
Posted in Interactive Marketing, News | Comments Closed
Friday, July 30th, 2010
Interactive marketing can nearly-instant, measurable results. Something traditional mail campaigns cannot.
Posted in Interactive Marketing, News | Comments Closed
